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MasterChef Nigeria Launches with ₦73m Reward

byRosemary Ani Pius
February 16, 2026
in Business
0

MasterChef Nigeria has officially arrived, marking a major milestone for Nigeria’s entertainment and culinary industries. The globally celebrated cooking competition has been introduced to the country by African media powerhouse Primedia, bringing with it a new platform designed to spotlight Nigeria’s rich food culture while transforming the lives of talented home cooks with big dreams.

As the first local adaptation of the world-famous reality cooking franchise, MasterChef Nigeria is set to redefine the nation’s culinary landscape by offering passionate amateurs the chance to turn their kitchen skills into life-changing opportunities. According to an official statement, the winner of the competition will walk away with a massive ₦73 million prize and the historic title of Nigeria’s first-ever MasterChef. Applications for the show are currently open, with entries scheduled to close on 27 February 2026.

The programme will be broadcast on DStv via Africa Magic Showcase and Africa Magic Family, ensuring wide access for viewers across the country and beyond. MasterChef Nigeria also becomes part of the global MasterChef television franchise, which is represented internationally by Banijay Entertainment, the entertainment giant behind iconic formats such as Big Brother and Survivor. The agreement for the Nigerian adaptation was finalised through Banijay Rights, Banijay Entertainment’s global distribution division.

The MasterChef format was created by Franc Roddam and first launched in 1990. Since then, it has helped launch the careers of countless culinary talents in over 70 countries, while celebrating the unique food traditions of each region. Recognised by Guinness World Records as the most successful cookery show in history, the franchise boasts more than 700 seasons and over 16,000 episodes aired worldwide.

Speaking on the launch, Tamara van Eeckhoven, Managing Director at Primedia Africa, described MasterChef Nigeria as a landmark achievement for Nigerian television. She noted that the show will celebrate the nation’s diverse cuisine and vibrant food culture, while identifying, mentoring, and nurturing future generations of outstanding Nigerian chefs.

Also commenting on the development, Kemi Omotosho, Chief Executive Officer of Africa Magic, said the programme reflects the company’s commitment to investing in premium local content that showcases Nigeria’s creativity and cultural richness to audiences across Africa and the world. Sarah Mottershead, Vice President at Banijay Rights, added that the expansion of the MasterChef franchise into Nigeria further strengthens its global footprint and promises an exciting viewing experience for Nigerian audiences.

The competition will feature home cooks from across the country competing in a series of demanding culinary challenges that test creativity, technique, flavour, and presentation. Contestants will prepare both traditional and modern dishes inspired by Nigeria’s rich culinary heritage, while meeting global culinary standards. Judges renowned Nigerian chefs to be announced later will assess each challenge, with the last contestant standing crowned MasterChef Nigeria and awarded the ₦73 million grand prize.

To qualify, applicants must be Nigerian citizens aged 18 or older, possess a valid passport, and have no professional experience earning a living as a chef.

Rosemary Ani Pius

Rosemary Ani Pius

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